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Take Some Risk – Shopping Feed Optimization and Management

Course Introduction: Take Some Risk – Shopping Feed Optimization and Management

Unlock the Full Potential of Your Shopping Feeds!

Navigating the complexities of shopping feed optimization and management can be a daunting task. But with “Take Some Risk – Shopping Feed Optimization and Management,” you can master the intricacies and elevate your e-commerce game. This course provides a comprehensive guide to connecting your technology platforms, optimizing product listings, and maintaining effective shopping feeds. Here’s what you’ll gain:

Topics Covered:

• Connecting Technology Platforms: Learn how to seamlessly integrate all your technology platforms for smooth operations.
• Shopping Feed Tools: Discover the tools our agency uses and why they are essential.
• Basic Shopping Feed Attributes: Understand the basic attributes that come with a standard shopping feed.
• Perfect Product Titles: Master the art of writing the perfect product titles for your SKUs.
• Impactful Attributes: Identify the one attribute, beyond product titles, that significantly impacts your shopping rankings.
• Advanced Shopping Feed: Learn what it takes to build an advanced shopping feed.
• 10 Advanced Attributes: Explore ten advanced attributes you should consider for your shopping feed.
• Attributes for Specific Brands: Tailored attributes for fashion & clothing brands and technology & mobile subscription brands.
• Enhanced Listings: Discover how to rank in enhanced listings on Google’s shopping tab.
• Product Type Optimization: Utilize product type to elevate your feed.
• Custom Labels: Understand the importance of custom labels and how to use them.
• Combining Custom Labels and Product Groups: Learn the four ways we combine custom labels and product groups to optimize and scale shopping campaigns.
• Organizing SKUs: Explore ten different methods to organize your SKUs using custom labels.
• Supplemental Feeds: Know when and how to use supplemental feeds.
• Promotions Feeds: Identify which brands should use promotions feeds.
• Managing Shopping Feeds: Learn our approach to managing and updating clients’ shopping feeds effectively.

What’s Included:

• 8 In-Depth Lectures: Over one hour of content covering Shopping Feed Optimization & Management.
• Slide Deck: Access to the Shopping Feed Optimization & Management slide deck for easy reference.

Bonuses (Valued at $400):

• Google Shopping Feed Template: Simplify your feed setup with our template.
• Google & Microsoft Paid Social Shopping Feed Template: Templates for Facebook, Snapchat, and Pinterest.
• Supplemental Feed Template: Streamline additional feeds with ease.
• Google Shopping’s Product Data Specification Chart: Ensure your feed meets Google’s standards.

Why Choose This Course?

This course is designed for e-commerce professionals looking to optimize their shopping feeds for better performance and higher rankings. With over a decade of experience, Duane’s insights will help you avoid common pitfalls and implement proven strategies to scale your campaigns successfully.

Join Us Today!

Transform your shopping feed management with the expertise and tools provided in this comprehensive course. Sign up now and take the first step towards mastering shopping feed optimization and management.